Why I Started My Own Marketing Consultancy

In a world awash with noise, marketing has become both an art and a science. After years of navigating the complexities of the marketing landscape, I decided to embark on this journey as a marketing consultant.

I want to work with brands that understand the power of marketing—those who recognise that a well-crafted strategy is essential for success. My ideal clients are startups willing to commit to the process, alongside established SMEs and D2C brands eager to invest in their marketing efforts and elevate their brand to the next level.

What sets me apart? I bring a unique blend of hands-on experience and strategic insight. I’ve been there, done that, and yes, sold the T-shirt. I understand the intricacies of both B2B and B2C marketing, and I can craft tailored strategies that resonate with audiences. My approach focuses on building cohesive teams and establishing frameworks that drive both brand-building efforts and immediate demand.

In my consultancy, I prioritise collaboration and mentorship. I believe in empowering the next generation of marketers, not just in nurturing junior talent but also in providing support to marketers at all levels who need guidance navigating new platforms and tactics. Marketing isn’t just about tactics; it’s about building relationships and fostering community.

At the heart of my philosophy is the concept of brandscaping—a strategy that integrates your brand’s narrative with its audience's journey. It’s about creating cohesive and meaningful experiences that engage and resonate, ensuring that your brand is not just seen but felt. By connecting the dots between what your brand represents and what your audience craves, we can craft campaigns that truly make an impact.

I’m here to help brands find their voice, map their customer journeys, and align their messaging across every touchpoint. If you're looking for someone who understands the ever-evolving landscape of marketing and is committed to your success, let’s have a conversation. Together, we can create something remarkable.

Ps. I love Seth Godin. If you know, you know.